Privacy policy

Last Updated: September 7, 2026

WordSmirk™ (“WordSmirk™,” “we,” “us,” or “our”) respects your privacy and is committed to being transparent about how we collect, use, disclose, and protect your personal information.

This Privacy Policy explains how we collect, use, share, store, and otherwise process personal information when you visit our website, purchase our products, create an account, subscribe to communications, interact with our advertisements, contact us, or otherwise use our website and related services (collectively, the “Services”).

Our online store is powered by Shopify, which provides the e-commerce platform that allows us to sell our products and services to you. Shopify may independently collect and process certain personal information as described in its own privacy policies.

1. Information We Collect

Depending on how you interact with WordSmirk™, we may collect the following types of information:

Contact Information: Your name, email address, telephone number, billing address, shipping address, and other contact information you provide.

Order and Transaction Information: Products purchased, products viewed, order history, transaction amounts, discounts, returns, refunds, shipping information, and related purchase information.

Customer Account Information: If you create a WordSmirk™ customer account, we may collect your name, email address, account credentials or authentication information, saved addresses, preferences, order history, and other information associated with your account.

Payment Information: When you make a purchase, payment information is processed by Shopify and/or the applicable payment provider. Depending on your chosen payment method, this may include payment card or financial account information. WordSmirk™ generally does not directly store complete payment card numbers.

Communications: We may collect information you provide when contacting us, submitting forms, communicating with customer service, participating in promotions or surveys, submitting reviews, or otherwise communicating with WordSmirk™.

Marketing Information: We may collect your marketing preferences and information about how you interact with our emails, advertisements, promotions, and other marketing communications.

Device and Usage Information: We and our service providers may automatically collect information such as your IP address, browser type, operating system, device type, device identifiers, approximate geographic location, referring website, pages viewed, products viewed, search activity, shopping-cart activity, checkout activity, purchases, timestamps, and other interactions with our Services.

Cookies and Similar Technologies: We may collect information using cookies, pixels, tags, web beacons, local storage, and similar tracking technologies.

2. How We Use Your Information

WordSmirk™ may use personal information to operate and improve our store; process payments, orders, returns, and refunds; manufacture, fulfill, and ship products; create and maintain customer accounts; provide customer support; communicate about orders; remember shopping carts and preferences; personalize your shopping experience; analyze website traffic and customer behavior; measure marketing effectiveness; prevent fraud and unauthorized transactions; maintain website security; deliver and measure advertising; conduct retargeting; send marketing communications where permitted; comply with legal requirements; and protect our business, customers, and other parties.

We may also use aggregated, anonymized, or de-identified information for business analytics, product development, marketing analysis, website improvement, and other lawful business purposes.

3. Shopify

WordSmirk™ is operated using Shopify.

Shopify may process personal information when you browse our store, create or use customer-account features, place an order, make a payment, or otherwise interact with Shopify-powered services.

Information processed by Shopify may include contact information, device information, IP addresses, cookie identifiers, browser information, transaction information, shopping activity, and other information necessary to provide its services.

For more information, please review the Shopify Privacy Policy.

4. Customer Accounts

WordSmirk™ may allow customers to create or access customer accounts.

Your account may allow you to view previous orders, manage addresses, track purchases, access account-specific features, or manage certain preferences.

We may use account information to authenticate you, provide account functionality, personalize your experience, maintain your order history, prevent fraud, communicate with you, and provide customer service.

You are responsible for maintaining the security of your account and any authentication methods associated with it.

If you wish to close your WordSmirk™ account or exercise applicable privacy rights regarding your account information, please contact us using the information provided below.

5. Facebook, Instagram and Meta Tracking

WordSmirk™ may use advertising, analytics, and measurement technologies provided by Meta, including technologies associated with Facebook and Instagram.

These technologies may include the Meta Pixel, Meta Ads, Custom Audiences, conversion tracking, retargeting, and related advertising and measurement technologies.

Depending on our configuration, your location, applicable law, and your privacy or consent choices, these technologies may collect or receive information concerning your interaction with WordSmirk™, including:

  • Pages and products viewed
  • Searches performed
  • Products added to your shopping cart
  • Checkout activity
  • Purchases and purchase values
  • Advertisement interactions
  • Referral information
  • Browser and device information
  • IP address
  • Cookie and device identifiers
  • Other website activity

We may use this information to measure advertising effectiveness, understand whether advertisements result in purchases, optimize advertising campaigns, create advertising audiences, conduct retargeting, and show advertisements that may be more relevant to you.

For example, after visiting WordSmirk™, you may subsequently see a WordSmirk™ advertisement on Facebook or Instagram.

Meta processes information according to its own privacy practices.

6. Google Analytics, Google Ads and Google Tracking

WordSmirk™ may use products and services provided by Google, which may include Google Analytics, Google Ads, Google Tag Manager, Google conversion tracking, remarketing, and related analytics and advertising technologies.

Depending on our configuration and your privacy choices, these technologies may collect information about your browser or device, IP address, approximate geographic location, pages and products viewed, referral sources, time spent on our website, shopping-cart activity, checkout activity, purchases, advertisement interactions, and other website activity.

We may use this information to understand how visitors use WordSmirk™, measure website performance, determine which advertising campaigns generate visits and purchases, improve our website, measure conversions, create advertising audiences, conduct remarketing, and optimize our advertising.

Google processes information according to its own privacy practices.

7. Cookies, Pixels and Similar Technologies

WordSmirk™ and our service providers may use cookies and similar technologies.

These technologies generally fall into several categories:

Essential Cookies are necessary for functionality such as website security, customer authentication, checkout, shopping carts, payments, and other essential services.

Preference Cookies help remember settings such as language, location, currency, and other preferences.

Analytics Cookies help us understand how customers interact with WordSmirk™ and allow us to measure and improve website performance.

Advertising and Marketing Cookies may be used to measure advertising, attribute purchases to advertising campaigns, create advertising audiences, personalize advertising, and conduct retargeting where permitted.

Depending on your location, we may request your consent before activating certain non-essential tracking technologies.

You may also be able to manage certain choices through privacy or cookie controls displayed on WordSmirk™.

8. Advertising and Retargeting

WordSmirk™ may participate in interest-based, behavioral, or targeted advertising.

This means information about your interaction with WordSmirk™ may be used to help determine which WordSmirk™ advertisements are shown to you on other websites, apps, search engines, and social networks.

For example, if you look at a WordSmirk™ hoodie but decide you need to “think about it,” technology may remember that decision longer than you do, and you may later see advertising for WordSmirk™ or related products.

Depending on applicable law, certain advertising technologies may constitute “targeted advertising,” “sharing,” or a “sale” of personal information even when WordSmirk™ does not receive money in exchange for the information.

Where legally required, we provide applicable mechanisms for opting out of these activities.

9. Email and SMS Marketing

If you subscribe to WordSmirk™ marketing communications, we may send you promotional emails concerning new products, special offers, sales, new WordSmirk™ definitions, abandoned shopping carts, company news, and other marketing communications.

You may unsubscribe from promotional emails using the unsubscribe link included in those communications.

If WordSmirk™ offers SMS/text-message marketing, applicable messages will include information about how to opt out.

Unsubscribing from promotional communications does not necessarily prevent us from sending transactional communications concerning purchases, accounts, shipping, returns, security, or customer-service requests.

10. How We Share or Disclose Personal Information

We may share or disclose personal information with companies that help us operate WordSmirk™, including:

  • Shopify
  • Payment processors
  • Print-on-demand and product-manufacturing providers
  • Shipping and fulfillment providers
  • Email and SMS providers
  • Advertising platforms
  • Analytics providers
  • Customer-service providers
  • Fraud-prevention and security services
  • Website and technology providers
  • Shopify applications and integrations
  • Accountants, attorneys, insurers, and professional advisers

We generally disclose only the information reasonably necessary for these providers to perform their respective services.

We may also disclose information when reasonably necessary to comply with applicable law, regulations, subpoenas, court orders, governmental requests, or other legal processes; investigate fraud or security threats; enforce our agreements; or protect WordSmirk™, our customers, our property, or others.

11. Shopify Apps and Third-Party Services

WordSmirk™ may use third-party Shopify applications and integrations.

These applications may provide services involving product manufacturing, fulfillment, shipping, reviews, marketing, analytics, advertising, email, SMS, loyalty programs, customer service, recommendations, fraud prevention, website functionality, or other services.

Third-party applications may receive information necessary to perform the functions for which they have been installed.

These companies may have their own privacy policies and data-processing practices.

12. Payment Processing

Payments made through WordSmirk™ may be processed through Shopify Payments and/or other payment providers offered at checkout.

Payment providers may collect information necessary to authorize and complete transactions, prevent fraud, comply with financial regulations, and provide payment services.

WordSmirk™ generally does not directly store your complete payment-card information.

Your use of a particular payment method may also be subject to that payment provider's privacy policy.

13. Product Manufacturing, Fulfillment and Shipping

WordSmirk™ may use third-party manufacturers, print-on-demand providers, warehouses, fulfillment companies, and shipping carriers to produce and deliver merchandise.

We may provide these companies with information reasonably necessary to manufacture, fulfill, and deliver your purchase, including your name, shipping address, contact information, products ordered, and other fulfillment information.

14. Children's Privacy

WordSmirk™ is not intended to knowingly collect personal information directly from children where parental or guardian consent would be legally required.

If you believe that a child has provided personal information to WordSmirk™ in violation of applicable law, please contact us so that we can review the situation and take appropriate action.

15. Data Retention

WordSmirk™ retains personal information for as long as reasonably necessary for the purposes described in this Privacy Policy.

This may include maintaining transaction and accounting records, fulfilling orders, providing customer service, complying with tax and legal obligations, preventing fraud, resolving disputes, enforcing agreements, and maintaining appropriate business records.

Different categories of information may be retained for different periods.

When information is no longer reasonably required, we may delete, anonymize, or otherwise dispose of it, subject to applicable legal and technical requirements.

16. Data Security

WordSmirk™ uses reasonable administrative, organizational, and technical measures intended to protect personal information from unauthorized access, loss, misuse, alteration, or disclosure.

However, no website, electronic transmission, payment system, database, or method of electronic storage can be guaranteed to be completely secure.

Accordingly, we cannot guarantee the absolute security of personal information.

17. International Data Transfers

WordSmirk™, Shopify, and our service providers may process or store information in countries other than the country where you live.

As a result, your personal information may be subject to the laws of jurisdictions in which it is processed.

Where required by applicable law, appropriate safeguards may be used for international transfers of personal information.

18. Your Privacy Rights

Depending on where you live, you may have certain legal rights regarding your personal information.

These may include the right to request access to personal information; request correction of inaccurate information; request deletion; obtain a portable copy of certain information; restrict or object to certain processing; withdraw consent where processing is based on consent; opt out of certain targeted advertising; opt out of certain sales or sharing of personal information; and appeal certain decisions regarding privacy requests.

These rights are subject to applicable law and may contain exceptions.

WordSmirk™ may need to verify your identity before completing certain privacy requests.

19. U.S. State Privacy Rights

Residents of certain U.S. states may have additional privacy rights under applicable state privacy laws.

Depending on your jurisdiction and whether the applicable law applies to WordSmirk™, these rights may include access, correction, deletion, data portability, and the ability to opt out of certain sales, sharing, profiling, or targeted advertising.

Where required by applicable law, WordSmirk™ will honor qualifying privacy requests and applicable opt-out preference signals.

20. Do Not Sell or Share / Targeted Advertising

WordSmirk™ does not necessarily “sell” personal information in the traditional sense of exchanging customer information for money.

However, some privacy laws define “sale” or “sharing” broadly enough that the use of advertising technologies provided by companies such as Meta or Google may potentially qualify as a sale, sharing, or use of personal information for targeted advertising.

Where applicable, customers may exercise available choices through the privacy, cookie, or data-sharing controls provided on WordSmirk™ or by contacting us.

21. Your Cookie Choices

Depending on your location, WordSmirk™ may display a cookie consent banner or privacy preference interface that allows you to manage certain categories of cookies and tracking technologies.

You may also configure your browser to block or delete certain cookies.

Blocking essential cookies may prevent some WordSmirk™ features from operating correctly, including shopping-cart, customer-account, or checkout functionality.

22. Third-Party Websites

WordSmirk™ may contain links to third-party websites, social networks, payment providers, or other online services.

We are not responsible for the privacy, security, content, or practices of websites and services that WordSmirk™ does not control.

We encourage you to review the privacy policies of third-party services before providing personal information to them.

23. Business Transfers

If WordSmirk™ is involved in a merger, acquisition, financing, restructuring, bankruptcy, sale of assets, or similar business transaction, personal information may be disclosed or transferred as part of that transaction where permitted by applicable law.

24. Changes to This Privacy Policy

WordSmirk™ may update this Privacy Policy periodically to reflect changes in our business, website, technology, service providers, advertising practices, legal requirements, or other operational considerations.

When this Privacy Policy is updated, we will revise the “Last Updated” date at the top of this page.

Where legally required, we may provide additional notice regarding material changes.

25. Contact WordSmirk™

If you have questions about this Privacy Policy, would like to exercise an applicable privacy right, or have concerns about how WordSmirk™ handles your personal information, please contact us:

WordSmirk™
Website: https://www.wordsmirk.com
Email: Contact Us

When submitting a privacy request, please provide enough information for us to identify and respond to your request. We may request additional information when reasonably necessary to verify your identity.